Projected digital buyer penetration in Italy 2014-2017

Published by Statista Research Department, Jun 27, 2013
This statistic gives information on the projected digital buyer penetration in Italy from 2014 to 2017. In 2017, this figure is expected to grow to 53 percent.

Projected digital buyer penetration in Italy from 2014 to 2017

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Release date

June 2013

Region

Italy

Survey time period

June 2013

Age group

14 years and older

Special properties

who have made at least one purchase via any digital channel within the past year, including online, mobile and tablet purchases.

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Overview

5

Device usage

5

Platform usage

4

Shopping categories

5

Purchase decision

4

Customer satisfaction

4

Online payment

4

Further related statistics

10

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Topics

Digital shopping behavior in JapanInternet usage in JapanSecondhand goods and reuse in JapanMobile commerce in JapanE-commerce in Japan
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