Auto buyers' preferred post-vehicle-sale communication channel worldwide in 2012

Published by Statista Research Department, Mar 19, 2013
This statistic shows auto buyers' preferred post-vehicle-sale communication channels worldwide in 2012. According to Capgemini, 45 percent of respondents preferred to receive service reminders by e-mail.

Auto buyers' preferred post-vehicle-sale communication channel worldwide in 2012

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Source

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Release date

March 2013

Region

Worldwide

Survey time period

2012

Number of respondents

Over 8,000

Supplementary notes

The source did not provide information regarding age of survey respondents.

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4

Usage

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Metrics & effectiveness

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Marketing personalization and AI

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