This survey presents the results of a quantitative online survey conducted in 2012. Survey respondents were asked about which product categories are influenced by their children when making purchasing decisions. The survey revealed that some 85 percent of the respondents' purchasing decisions regarding clothes/shoes were influenced by their kids.
When making purchasing decisions, which product categories do kids make decisions or decide with their parents about?
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Viacom. (August 20, 2012). When making purchasing decisions, which product categories do kids make decisions or decide with their parents about? [Graph]. In Statista. Retrieved November 17, 2024, from https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/
Viacom. "When making purchasing decisions, which product categories do kids make decisions or decide with their parents about?." Chart. August 20, 2012. Statista. Accessed November 17, 2024. https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/
Viacom. (2012). When making purchasing decisions, which product categories do kids make decisions or decide with their parents about?. Statista. Statista Inc.. Accessed: November 17, 2024. https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/
Viacom. "When Making Purchasing Decisions, Which Product Categories Do Kids Make Decisions or Decide with Their Parents About?." Statista, Statista Inc., 20 Aug 2012, https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/
Viacom, When making purchasing decisions, which product categories do kids make decisions or decide with their parents about? Statista, https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/ (last visited November 17, 2024)
When making purchasing decisions, which product categories do kids make decisions or decide with their parents about? [Graph], Viacom, August 20, 2012. [Online]. Available: https://www.statista.com/statistics/261175/purchasing-decisions-influenced-by-children-worldwide-by-product-category/