The statistic presents the distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium. Spending on internet advertising is expected to take 38 percent of the total in 2017, up from 29 percent in 2012.
Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium
Characteristic
Filmed entertainment
Video games
Radio
Consumer magazine
Out-of-home
Business-to-business
Newspaper
TV
Internet
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Website (marketingmagazine.co.uk). (June 5, 2013). Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium [Graph]. In Statista. Retrieved July 04, 2024, from https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/
Website (marketingmagazine.co.uk). "Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium." Chart. June 5, 2013. Statista. Accessed July 04, 2024. https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/
Website (marketingmagazine.co.uk). (2013). Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium. Statista. Statista Inc.. Accessed: July 04, 2024. https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/
Website (marketingmagazine.co.uk). "Distribution of Advertising Spending in The United Kingdom in 2012 and 2017, by Medium." Statista, Statista Inc., 5 Jun 2013, https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/
Website (marketingmagazine.co.uk), Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium Statista, https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/ (last visited July 04, 2024)
Distribution of advertising spending in the United Kingdom in 2012 and 2017, by medium [Graph], Website (marketingmagazine.co.uk), June 5, 2013. [Online]. Available: https://www.statista.com/statistics/260852/distribution-of-ad-spend-in-the-uk-by-medium/