In 2023, billboard advertising spending in the United States exceeded 6.33 billion dollars. That accounted for over 70 percent of the U.S. total out-of-home (OOH) ad spend that year. Transit and place-based ad expenditures reached about 1.4 billion and 568 million dollars, respectively, whereas street furniture's ad revenues amounted to less than 446 million dollars.
Out-of-home (OOH) advertising spending in the United States in 2023, by format
(in million U.S. dollars)
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OAAA. (April 17, 2024). Out-of-home (OOH) advertising spending in the United States in 2023, by format (in million U.S. dollars) [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/
OAAA. "Out-of-home (OOH) advertising spending in the United States in 2023, by format (in million U.S. dollars)." Chart. April 17, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/
OAAA. (2024). Out-of-home (OOH) advertising spending in the United States in 2023, by format (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/
OAAA. "Out-of-home (Ooh) Advertising Spending in The United States in 2023, by Format (in Million U.S. Dollars)." Statista, Statista Inc., 17 Apr 2024, https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/
OAAA, Out-of-home (OOH) advertising spending in the United States in 2023, by format (in million U.S. dollars) Statista, https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/ (last visited December 18, 2024)
Out-of-home (OOH) advertising spending in the United States in 2023, by format (in million U.S. dollars) [Graph], OAAA, April 17, 2024. [Online]. Available: https://www.statista.com/statistics/260850/ooh-ad-spend-in-the-us-by-format/
