Europe: media advertising split 2013-2016

Published by
J. G. Navarro,
Jan 6, 2023
The graph shows advertising spending in Europe between 2013 and 2016, broken down by medium. In 2016, 41.8 billion euros were spent on online advertising up from 36.2 billion in 2015.

Advertising spending in Europe between 2013 and 2016, by medium (in billion euros)

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Sources

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Release date

May 2017

Region

Europe

Survey time period

2013 to 2016

Supplementary notes

* In 2013, print ad spend was given for newspapers and magazines separately. These figures are displayed here as a combined print advertising spend figure.
Figures for 2013-2015 were published previously by the source.

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Statistics on " Advertising in Belgium "

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Overview

5

Digital advertising

8

Traditional media advertising

6

Media consumption and consumer attitudes

7

Further related statistics

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Advertising in North AmericaAdvertising in the United StatesAdvertising worldwideAdvertising in CanadaAdvertising in Mexico
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