In 2023, travel was forecast to see the fastest growth in digital ad spending of any industry in the United States, with an estimated year-on-year growth of 14.3 percent. Retail was expected to follow, with an estimated growth rate of 12.2 percent.
Growth of digital advertising spending in the United States in 2023, by industry
includes advertising that appears on desktop and latop computers as well as mobile phones and tablets and other internet-connected devices on all formats mentioned
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Insider Intelligence. (September 13, 2023). Growth of digital advertising spending in the United States in 2023, by industry [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. "Growth of digital advertising spending in the United States in 2023, by industry." Chart. September 13, 2023. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. (2023). Growth of digital advertising spending in the United States in 2023, by industry. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence. "Growth of Digital Advertising Spending in The United States in 2023, by Industry." Statista, Statista Inc., 13 Sep 2023, https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
Insider Intelligence, Growth of digital advertising spending in the United States in 2023, by industry Statista, https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/ (last visited November 21, 2024)
Growth of digital advertising spending in the United States in 2023, by industry [Graph], Insider Intelligence, September 13, 2023. [Online]. Available: https://www.statista.com/statistics/260100/digital-ad-spend-growth-in-the-us-by-industry/
