The statistic presents data on the important of Facebook mobile app for marketiing strategies among marketers and media executives who subscribed to the American magazine 'Advertisign Age' as of August 2013. During the survey, nearly 26 percent of the respondents stated that very app was either somewhat or very unimportant to their marketing strategy.
How important to your strategy is Facebook mobile app?
The source does not provide information on the type of survey used or the origin of the respondents. The survey was carried among subscribers of the American magazine 'Advertising Age'. During the survey, this question was posed as follows: "Based on your marketing objectives and needs, how important is it to market on Facebook's mobile app?"
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Advertising Age. (September 13, 2013). How important to your strategy is Facebook mobile app? [Graph]. In Statista. Retrieved December 24, 2024, from https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/
Advertising Age. "How important to your strategy is Facebook mobile app?." Chart. September 13, 2013. Statista. Accessed December 24, 2024. https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/
Advertising Age. (2013). How important to your strategy is Facebook mobile app?. Statista. Statista Inc.. Accessed: December 24, 2024. https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/
Advertising Age. "How Important to Your Strategy Is Facebook Mobile App?." Statista, Statista Inc., 13 Sep 2013, https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/
Advertising Age, How important to your strategy is Facebook mobile app? Statista, https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/ (last visited December 24, 2024)
How important to your strategy is Facebook mobile app? [Graph], Advertising Age, September 13, 2013. [Online]. Available: https://www.statista.com/statistics/259964/importance-of-facebook-mobile-app-for-marketing-strategies/