The statistic presents data on the use of Facebook 'sponsored stories' among marketers and media executives who subscribe to the American magazine 'Advertisign Age' as of January 2013. During the survey, nearly 30 percent of the respondents stated they had used a sponsored story in a marketing campaign.
Have you used a 'sponsored story' in a campaign on Facebook?
The source does not provide information on the type of survey used or the origin of the respondents. The survey was carried among subscribers of the American magazine 'Advertising Age'. Percentage points missing to 100 percent are likely due to rounding.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Advertising Age. (February 25, 2013). Have you used a 'sponsored story' in a campaign on Facebook? [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/
Advertising Age. "Have you used a 'sponsored story' in a campaign on Facebook?." Chart. February 25, 2013. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/
Advertising Age. (2013). Have you used a 'sponsored story' in a campaign on Facebook?. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/
Advertising Age. "Have You Used a 'sponsored Story' in a Campaign on Facebook?." Statista, Statista Inc., 25 Feb 2013, https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/
Advertising Age, Have you used a 'sponsored story' in a campaign on Facebook? Statista, https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/ (last visited November 22, 2024)
Have you used a 'sponsored story' in a campaign on Facebook? [Graph], Advertising Age, February 25, 2013. [Online]. Available: https://www.statista.com/statistics/259962/use-of-facebook-sponsored-stories-among-marketers/
