Leading non-feed Facebook ad placements worldwide 2019-2020

Published by Statista Research Department, Jan 6, 2023
During the fourth quarter of 2020, 2.7 percent of global Facebook advertising spending was invested in marketplace ads. The share increased 0.8 percentage points compared to the fourth quarter of 2019.n On the other hand, the share invested in in-stream video ads fell from two to one percent in the same period.

Leading non-feed Facebook ad placements worldwide in 4th quarter 2019 and 4th quarter 2020, by Facebook ad spend share

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

March 2021

Region

Worldwide

Survey time period

Q4 2019 and Q4 2020

Special properties

excluding Instagram, Audience Network, and Messenger / based on anonymized performance data from Facebook programs under Tinuiti management, wider industry metrics may vary

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Facebook advertising and marketing "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Facebook advertising and marketing

Overview

7

Marketing usage

4

Metrics and engagement rates

5

Brands

4

Competitors

5

Consumers

8

Further related statistics

19

Further Content: You might find this interesting as well

Statistics

Topics

Facebook advertising and marketingFacebookInstagramSocial media advertising and marketing worldwideX (formerly Twitter) advertising and marketing
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.