Effectiveness and use of online video advertising worldwide in 2013

Published by Statista Research Department, Apr 29, 2013
The statistic provides information on the use and effectiveness of online video advertising worldwide. During the survey, 79 percent of respondents stated they found online video advertisign effective for building brand favorably.

Effectiveness and use of online video advertising worldwide in 2013

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Sources

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Release date

April 2013

Region

Worldwide

Survey time period

March 19 to April 2, 2013

Number of respondents

n = 226 professional marketers*

Supplementary notes

* Breakdown of the respondents:
60% based in London,
21% located elsewhere in Europe,
20% located outside Europe and in North America.

The source does not provide information on the type of survey used.

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Statistics on " Online video advertising in Japan "

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Overview

6

Video advertising

5

Internet usage

6

Video consumption

6

Attitudes and behavior regarding online video advertising

6

YouTube

6

Further related statistics

1

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Statistics

Topics

Online video advertising in JapanAdvertising in JapanStreaming in JapanSocial media usage in JapanMobile internet usage in Japan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

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Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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