Planned increase in digital advertising spending worldwide in 2013, by ad type

Published by Statista Research Department, Apr 29, 2013
The statistic presents information on the planned increase in digital advertising spending worldwide in 2013, broken down by ad type. During the survey, it was found that marketing professionals were planning an average increase of 42 on search advertising in 2013.

Planned increase in digital advertising spending worldwide in 2013, by ad type

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Sources

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Release date

April 2013

Region

Worldwide

Survey time period

March 19 to April 2, 2013

Number of respondents

n = 226 professional marketers*

Supplementary notes

* Breakdown of the respondents:
60% based in London,
21% located elsewhere in Europe,
20% located outside Europe and in North America.

The source does not provide information on the type of survey used.

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Statistics on " Digital advertising in the Asia-Pacific region "

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Overview

5

Market segments

6

Ad spend and ad spend waste

3

Ad reach

6

Consumer preferences

4

Further related statistics

2

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Topics

Digital advertising in IndiaSocial media usage in IndiaIndiaInternet usage in IndiaAdvertising industry in India
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* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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$199 USD
per month, billed annually 1
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  • Premium Statistics

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For teams of up to 5 people
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