During a 2024 global survey, approximately 51 percent of responding business-to-consumer (B2C) marketers said Facebook was the most important social media platform. Among business-to-business (B2B) professionals, LinkedIn ranked first, selected by 44 percent. According to the same study, YouTube and LinkedIn were the social media in which most global marketers planned to increase their investments throughout that year.
Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024
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Social Media Examiner. (May 20, 2024). Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024 [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/
Social Media Examiner. "Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024." Chart. May 20, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/
Social Media Examiner. (2024). Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/
Social Media Examiner. "Most Important Social Media Platforms According to Business-to-consumer (B2c) and Business-to-business (B2b) Marketers Worldwide as of January 2024." Statista, Statista Inc., 20 May 2024, https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/
Social Media Examiner, Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024 Statista, https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/ (last visited December 23, 2024)
Most important social media platforms according to business-to-consumer (B2C) and business-to-business (B2B) marketers worldwide as of January 2024 [Graph], Social Media Examiner, May 20, 2024. [Online]. Available: https://www.statista.com/statistics/259404/most-important-social-media-platforms-for-b2b-and-b2c-marketers-worldwide/
