Leading most valuable brands in the U.S. 2020
Google is a California-based, multinational internet company which provides digital products and services such as online search and advertising, cloud computing and software. As of 2020, Google was ranked as the third most valuable brand in the United States, with a brand value of around 303 billion U.S. dollars. Amazon, Apple, Google, Microsoft, and Visa were the top five most valuable brands that year. Except for Visa, these companies also feature at the top of the rankings for most valuable global brands, showing the size of U.S. brands in the global market.
Brand value
Brand value, not to be mistaken with brand equity, is a commonly used phrase in the marketing industry. It describes the value of brands based on the assumption that the owner of a well-known brand name can generate more money compared to products with a less well-known name.
Nation brand value
When it comes to nation brand value, the United States was the leading country by some distance in 2019, valued at more than billion more than brand value of second placed China. Nation brand value refers to the impact of a country’s national image on a country’s economy and the brands based in the country.
Brand value
Brand value, not to be mistaken with brand equity, is a commonly used phrase in the marketing industry. It describes the value of brands based on the assumption that the owner of a well-known brand name can generate more money compared to products with a less well-known name.
Nation brand value
When it comes to nation brand value, the United States was the leading country by some distance in 2019, valued at more than billion more than brand value of second placed China. Nation brand value refers to the impact of a country’s national image on a country’s economy and the brands based in the country.
