The statistic presents the level of mobile marketing implementation in Singapore as of November 2012. During the survey, 13 percent of the marketers stated that they had implemented one mobile or SMS campaign to test success.
Level of mobile marketing implementation in Singapore as of November 2012
Characteristic
Share of respondents
Have implemented a successful campaign(s) and have incorporated mobile as a regular marketing channel
36%
Have a strategy or are forming a strategy but no implementation has taken place
20%
Discussing the idea internally, but no action as been taken
20%
Have implemented one mobile or SMS campaign to test success
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eMarketer, & Experian. (May 10, 2013). Level of mobile marketing implementation in Singapore as of November 2012 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/
eMarketer, und Experian. "Level of mobile marketing implementation in Singapore as of November 2012." Chart. May 10, 2013. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/
eMarketer, Experian. (2013). Level of mobile marketing implementation in Singapore as of November 2012. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/
eMarketer, and Experian. "Level of Mobile Marketing Implementation in Singapore as of November 2012." Statista, Statista Inc., 10 May 2013, https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/
eMarketer & Experian, Level of mobile marketing implementation in Singapore as of November 2012 Statista, https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/ (last visited July 22, 2024)
Level of mobile marketing implementation in Singapore as of November 2012 [Graph], eMarketer, & Experian, May 10, 2013. [Online]. Available: https://www.statista.com/statistics/258556/level-of-mobile-marketing-implementation-in-singapore/