The statistic presents a breakdown of mobile marketing communications spending in the United States from 2010 to 2012, as well as a forecast until 2015, by type. In 2011, the mobile CRM spending amounted to 1.88 billion U.S. dollars and it is expected to reach 7.69 billion by 2015.
Mobile marketing communications spending in the United States from 2010 to 2015, by type
(in billion U.S. dollars)
Characteristic
Mobile direct response expenditure
Mobile advertising expenditure
Mobile customer relationship management expenditure
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MMA. (May 9, 2013). Mobile marketing communications spending in the United States from 2010 to 2015, by type (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/
MMA. "Mobile marketing communications spending in the United States from 2010 to 2015, by type (in billion U.S. dollars)." Chart. May 9, 2013. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/
MMA. (2013). Mobile marketing communications spending in the United States from 2010 to 2015, by type (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/
MMA. "Mobile Marketing Communications Spending in The United States from 2010 to 2015, by Type (in Billion U.S. Dollars)." Statista, Statista Inc., 9 May 2013, https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/
MMA, Mobile marketing communications spending in the United States from 2010 to 2015, by type (in billion U.S. dollars) Statista, https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/ (last visited December 23, 2024)
Mobile marketing communications spending in the United States from 2010 to 2015, by type (in billion U.S. dollars) [Graph], MMA, May 9, 2013. [Online]. Available: https://www.statista.com/statistics/258492/mobile-marketing-communications-spending-in-the-us-by-type/