Campaign goals of CPG industry and total mobile ads worldwide in 2012

Published by Statista Research Department, Apr 29, 2013
The statistic presents the primary campaign goal of consumer packaged goods industry versus total mobile ads worldwide in 2012. According to the source, boosting site traffic was a goal of 29 percent of CPG industry's mobile campaigns.

Campaign goals of CPG industry and total mobile ads worldwide in 2012

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Sources

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Release date

April 2013

Region

Worldwide

Survey time period

2012

Special properties

on Millennial Media's network

Supplementary notes

CPG stands for 'consumer packaged goods'.
Figures may not add up to 100 percent due to rounding.

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