App developers: biggest marketing challenges 2012

Published by Statista Research Department, Jan 31, 2013
Here you can see the results of a survey asking app developers what they found to be the greatest marketing challenges with regards to releasing and making profits from apps. 40 percent of app developers surveyed identified 'getting recurrent users' as one of the biggest challenges.

Biggest challenges for marketing apps identified by app developers in 2012

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Release date

January 2013

Region

Worldwide

Survey time period

2nd quarter 2012

Number of respondents

n = 1,313

Special properties

App developers

Method of interview

Online survey

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Statistics on " Software development "

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Other statistics that may interest you Software development

Software/App market overview

6

Software development overview

6

Segment: Software testing

6

Segment: Mobile app development

6

Segment: AI tools

5

Special focus: Sofware developers

5

Further related statistics

1

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Topics

Marketing in the United StatesTrade show and event marketingMobile advertising and marketing in the U.S. B2B advertising & marketing in the United States Virtual event marketing
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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  • Premium Statistics

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