The source projected that advertising spending will continuously grow in almost all world regions between 2025 and 2026. In the United States and Canada, the figure will increase by around 4.8 percent in that period, standing just below 359 billion U.S. dollars by the latter year. Meanwhile, Latin America will experience an expansion of approximately 8.5 percent, whereas ad spending in Central and Eastern Europe (CEE) was predicted to stale.
Advertising spending worldwide from 2022 to 2026, by region
(in billion U.S. dollars)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Dentsu, & Statista. (November 18, 2024). Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) [Graph]. In Statista. Retrieved December 30, 2024, from https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, und Statista. "Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars)." Chart. November 18, 2024. Statista. Accessed December 30, 2024. https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, Statista. (2024). Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars). Statista. Statista Inc.. Accessed: December 30, 2024. https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu, and Statista. "Advertising Spending Worldwide from 2022 to 2026, by Region (in Billion U.S. Dollars)." Statista, Statista Inc., 18 Nov 2024, https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
Dentsu & Statista, Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) Statista, https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/ (last visited December 30, 2024)
Advertising spending worldwide from 2022 to 2026, by region (in billion U.S. dollars) [Graph], Dentsu, & Statista, November 18, 2024. [Online]. Available: https://www.statista.com/statistics/273644/global-ad-spending-trend-by-region/
