This statistic displays the forecast number of digital shoppers in the United Kingdom (UK) from 2014 to 2017. In 2016, 42.9 million people in the UK are expected to use the internet to research goods and services online.
Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)*
Characteristic
Digital shoppers in millions
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* The source defines a digital shopper as a an internet user over 14 who has used the internet via any device to browse, research or compare products via web browser or mobile app within the past year, but has not necessarily made a purchase via mobile device.
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eMarketer. (April 1, 2014). Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)* [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/
eMarketer. "Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)*." Chart. April 1, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/
eMarketer. (2014). Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)*. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/
eMarketer. "Projected Number of Digital Shoppers in The United Kingdom (Uk) from 2014 to 2017 (in Millions)*." Statista, Statista Inc., 1 Apr 2014, https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/
eMarketer, Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)* Statista, https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/ (last visited August 24, 2024)
Projected number of digital shoppers in the United Kingdom (UK) from 2014 to 2017 (in millions)* [Graph], eMarketer, April 1, 2014. [Online]. Available: https://www.statista.com/statistics/257569/number-of-digital-shoppers-in-the-uk/