Asia Pacific: digital buyer penetration 2014-2019

Published by Statista Research Department, Feb 24, 2016
This statistic gives information on the digital buyer penetration in Asia Pacific from 2014 to 2019. In 2015, 51.4 percent of internet users in the Asia Pacific region had purchased products online. In 2018, this figure is expected to grow to 60 percent.

Digital buyer penetration in Asia Pacific from 2014 to 2019

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Release date

February 2016

Region

APAC

Survey time period

2013 to 2015

Age group

14 years and older

Supplementary notes

* Forecast.
Internet users who have made at least one purchase via any digital channel within the calendar year, including online, mobile and tablet purchases.

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Statistics on " Online shopping behavior in Japan "

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Overview

5

Device usage

5

Platform usage

4

Shopping categories

5

Purchase decision

4

Customer satisfaction

4

Online payment

4

Further related statistics

5

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Digital shopping behavior in JapanInternet usage in JapanSecondhand goods and reuse in JapanMobile commerce in JapanE-commerce in Japan
Access all statistics starting from $2,388 USD yearly *

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