According to a survey released in early 2024, approximately 42 percent of responding event marketers in the United States stated their exhibit-marketing budgets remained the same compared to the previous year. Little more than one-third (or 34 percent) of the interviewees reported an increase, while 19 percent said it decreased.
Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Exhibitor. (February 8, 2024). Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/
Exhibitor. "Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024." Chart. February 8, 2024. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/
Exhibitor. (2024). Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/
Exhibitor. "Planned Annual Change in Exhibit-marketing Budgets According to Event Marketers in The United States as of February 2024." Statista, Statista Inc., 8 Feb 2024, https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/
Exhibitor, Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024 Statista, https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/ (last visited November 21, 2024)
Planned annual change in exhibit-marketing budgets according to event marketers in the United States as of February 2024 [Graph], Exhibitor, February 8, 2024. [Online]. Available: https://www.statista.com/statistics/257287/planned-change-to-trade-show-budgets-in-the-us/
