According to a study released in early 2023, one out of five responding marketers and exhibitors in the United States planned to increase their spending on VIP customer events throughout that year. Around 18 percent said they wanted to raise the expenditure on user conferences. Meanwhile, none of the respondents stated planning to increase their spending on virtual events.
Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023
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Exhibitor. (February 8, 2024). Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023 [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/
Exhibitor. "Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023." Chart. February 8, 2024. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/
Exhibitor. (2024). Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/
Exhibitor. "Planned Changes in Spending on Corporate Event Types According to Marketers and Exhibitors in The United States as of March 2023." Statista, Statista Inc., 8 Feb 2024, https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/
Exhibitor, Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023 Statista, https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/ (last visited December 21, 2024)
Planned changes in spending on corporate event types according to marketers and exhibitors in the United States as of March 2023 [Graph], Exhibitor, February 8, 2024. [Online]. Available: https://www.statista.com/statistics/257280/planned-change-in-spending-on-corporate-events-in-the-us-by-type-of-event/
