This statistic gives information on number of follow-up actions per mobile search by U.S. smartphone users during the fourth quarter of 2012, by category. During that period of time, mobile search users usually perfomed 2.2 follow-up actions after a mobile travel search.
Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category
Characteristic
Number of follow-up actions
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Information was gathered via the Nielsen Life360 survey app. Q: What category of information did you search for? Q: Which of the following did you do on your smartphone? Q: Which of the following have you done on laptop/desktop/tablet? Q: What other actions did you take in person? All Arts & Entertainment, Food, Restaurant, Shopping, Tech & Travel searches were eligible for a follow-up survey; other searches were only eligible if a respondent noticed advertising.
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Google. (March 13, 2013). Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category [Graph]. In Statista. Retrieved July 23, 2024, from https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/
Google. "Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category." Chart. March 13, 2013. Statista. Accessed July 23, 2024. https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/
Google. (2013). Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category. Statista. Statista Inc.. Accessed: July 23, 2024. https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/
Google. "Number of Follow-up Actions per Mobile Search by U.S. Smartphone Users in 4th Quarter 2012, by Category." Statista, Statista Inc., 13 Mar 2013, https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/
Google, Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category Statista, https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/ (last visited July 23, 2024)
Number of follow-up actions per mobile search by U.S. smartphone users in 4th quarter 2012, by category [Graph], Google, March 13, 2013. [Online]. Available: https://www.statista.com/statistics/257022/number-of-follow-up-actions-per-mobile-search-by-us-smartphone-users/
