The statistic presents data on the main barriers to effetive e-mail marketing in the United Kingdom in 2012 and 2013. In 2012, 33 percent of the respondents stated that lack of skills and training was a main barrier to effective e-mail marketing.
Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013
Multiple answers were possible. Respondents included both client-side (in-house) marketers, as well as e-mail service providers and agencies. Missing values were not provided by the source. Date of survey and the number of respodents for 2013 were taken from this publication. Survey data for 2012 were not provided by the source.
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eMarketer. (April 12, 2013). Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/
eMarketer. "Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013." Chart. April 12, 2013. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/
eMarketer. (2013). Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/
eMarketer. "Main Barriers to Effective E-mail Marketing in The United Kingdom in 2012 and 2013." Statista, Statista Inc., 12 Apr 2013, https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/
eMarketer, Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013 Statista, https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/ (last visited November 23, 2024)
Main barriers to effective e-mail marketing in the United Kingdom in 2012 and 2013 [Graph], eMarketer, April 12, 2013. [Online]. Available: https://www.statista.com/statistics/256924/main-barriers-to-effective-e-mail-marketing-in-the-uk/
