The statistic presents mobile marketing tactics used to target in-store shoppers in the United States in November 2012, broken down by product category. During the survey, 21.1 percent of the respondening CPG marketing executives stated that they used offers via retailer apps to target CPG food and beverage in-store shoppers.
Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category
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eMarketer, & Shopper Marketing, & Path to Purchase Institute. (April 2, 2013). Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/
eMarketer, und Shopper Marketing, und Path to Purchase Institute. "Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category." Chart. April 2, 2013. Statista. Accessed December 05, 2024. https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/
eMarketer, Shopper Marketing, Path to Purchase Institute. (2013). Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category. Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/
eMarketer, and Shopper Marketing, and Path to Purchase Institute. "Mobile Marketing Tactics Used to Target Cpg In-store Shoppers in The United States as of November 2012, by Product Category." Statista, Statista Inc., 2 Apr 2013, https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/
eMarketer & Shopper Marketing & Path to Purchase Institute, Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category Statista, https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/ (last visited December 05, 2024)
Mobile marketing tactics used to target CPG in-store shoppers in the United States as of November 2012, by product category [Graph], eMarketer, & Shopper Marketing, & Path to Purchase Institute, April 2, 2013. [Online]. Available: https://www.statista.com/statistics/256016/mobile-marketing-tactics-used-to-target-us-in-store-shoppers-by-product-category/
