The statistic presents methods used to measure e-mail marketing return on investment in the United States in 2012. During the survey, 33 of respondents stated they used the number of e-mail opens to measure ROI.
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Lyris. (November 1, 2012). What are the top two ways you measure ROI? [Graph]. In Statista. Retrieved December 05, 2024, from https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/
Lyris. "What are the top two ways you measure ROI?." Chart. November 1, 2012. Statista. Accessed December 05, 2024. https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/
Lyris. (2012). What are the top two ways you measure ROI?. Statista. Statista Inc.. Accessed: December 05, 2024. https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/
Lyris. "What Are The Top Two Ways You Measure Roi?." Statista, Statista Inc., 1 Nov 2012, https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/
Lyris, What are the top two ways you measure ROI? Statista, https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/ (last visited December 05, 2024)
What are the top two ways you measure ROI? [Graph], Lyris, November 1, 2012. [Online]. Available: https://www.statista.com/statistics/255664/methods-used-for-measuring-e-mail-marketing-roi-in-the-us/
