The statistic presents data on paid and free digital media consumption among internet users in the United Kingdom as of March 2018, broken down by content type. Among those who reported consuming digital TV programs within the three months previous to survey, 24 percent reported consuming this content completely for free.
Was the digital media content you consumed free or paid?
all who consumed digital content during the past three months
Supplementary notes
* Base varied by content type. The respondents were questions using online (CAWI) and face-to-face surveys. The source does not provide detailed information regarding the question. The chosen wording here might therefore differ slightly from the survey. The source does not provide information regarding the missing percentage points to 100 percent.
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Ofcom, & Kantar. (July 4, 2018). Was the digital media content you consumed free or paid? [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/
Ofcom, und Kantar. "Was the digital media content you consumed free or paid?." Chart. July 4, 2018. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/
Ofcom, Kantar. (2018). Was the digital media content you consumed free or paid?. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/
Ofcom, and Kantar. "Was The Digital Media Content You Consumed Free or Paid?." Statista, Statista Inc., 4 Jul 2018, https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/
Ofcom & Kantar, Was the digital media content you consumed free or paid? Statista, https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/ (last visited July 22, 2024)
Was the digital media content you consumed free or paid? [Graph], Ofcom, & Kantar, July 4, 2018. [Online]. Available: https://www.statista.com/statistics/254633/paid-and-free-digital-media-consumption-in-the-uk-by-type/
