The statistic presents data on the leading e-mail marketing metrics used by industry professionals worldwide as of January 2018. During the survey, 28 percent of responding marketers said they did not have any metrics they focused on, yet, 63 percent of respondents said they were tracking opens and clicks for each send.
Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018
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GetResponse. (May 30, 2018). Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/
GetResponse. "Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018." Chart. May 30, 2018. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/
GetResponse. (2018). Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/
GetResponse. "Leading E-mail Marketing Metrics Used by Industry Professionals Worldwide as of January 2018." Statista, Statista Inc., 30 May 2018, https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/
GetResponse, Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018 Statista, https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/ (last visited December 22, 2024)
Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018 [Graph], GetResponse, May 30, 2018. [Online]. Available: https://www.statista.com/statistics/254400/use-of-e-mail-marketing-metrics-worldwide/
