Meta ad revenue in the U.S. 2018-2024

Published by
Julia Faria,
Mar 19, 2024
Facebook's advertising revenue in the United States amounted to 50.57 billion U.S. dollars in 2021, marking a 33 percent increase from the previous year. The revenue was projected to record a drop in 2022 and bounce back a year later, to reach 56 billion by 2024.

Advertising revenue of Meta in the United States from 2018 to 2024 (in billion U.S. dollars)

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Release date

November 2022

Region

United States

Survey time period

2018 to 2021

Special properties

includes Facebook and Instagram

Supplementary notes

* Forecast.
Figures preceding 2020 were retrieved from earlier reports.

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Global overview

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U.S. overview

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Formats

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Marketer insights

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Consumer attitudes

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Further related statistics

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Facebook usage in the United StatesSocial mediaSocial media usage in the United StatesInstagramBrands on social media
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