Walmart: net sales share in the U.S. in FY2024, by product category

In 2024, grocery sales accounted for 59.8 percent of the net sales of Walmart U.S. in the United States. In contrast, only 12.4 percent corresponded to health and wellness. 

Walmart

Walmart was founded in 1962 by Sam Walton when he and his brother James “Bud” Walton opened the first Wal-Mart Discount City in Rogers, Arkansas. Since then, Walmart has grown to become the largest publicly-owned retail company in the world. In the United States, the company includes Walmart discount stores, supercenters, neighborhood markets, and Sam’s Club warehouse membership clubs. Beginning in the early 1990s, Walmart went to great lengths to increase their market share. They introduced a full line of groceries into their stores, diversified their market by appealing to certain ethnic groups through bilingual advertisements, and took steps to promote the awareness of environmental issues.

Company divisions

Walmart deals in a wide variety of products, such as groceries, apparel, furniture, home appliances, and electronics. The company operates through three distinct business segments: Walmart U.S., Walmart International, and Sam’s Club. Walmart’s strongest segment, in terms of revenue, is Walmart U.S., which operates retail stores in the company’s domestic market of the United States. This segment also includes Walmart’s U.S. eCommerce website: walmart.com. In 2023, Walmart U.S. had net sales of 442 billion U.S. dollars.. The company’s Walmart International and Sam’s Club business divisions operate globally generating revenue through retail, wholesale, membership club, and online product sales. As of fiscal year 2024, around 13 percent of Walmart’s net sales came from Sam's Club division.