This statistic gives information on the distribution of U.S. internet users who pay more attention to consumer versus professional reviews before purchasing consumer electronics as of September 2012, by device. During a consumer survey, it was found that 77 percent of U.S. internet users who bought an MP3 player paid more attention to user-generated reviews than to professional ones.
U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012
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KRC Research, & Weber Shandwick. (January 7, 2013). U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012 [Graph]. In Statista. Retrieved January 09, 2025, from https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/
KRC Research, und Weber Shandwick. "U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012." Chart. January 7, 2013. Statista. Accessed January 09, 2025. https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/
KRC Research, Weber Shandwick. (2013). U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012. Statista. Statista Inc.. Accessed: January 09, 2025. https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/
KRC Research, and Weber Shandwick. "U.S. Internet User Preference of Consumer versus Professional Reviews before Purchasing Electronics in September 2012." Statista, Statista Inc., 7 Jan 2013, https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/
KRC Research & Weber Shandwick, U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012 Statista, https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/ (last visited January 09, 2025)
U.S. internet user preference of consumer versus professional reviews before purchasing electronics in September 2012 [Graph], KRC Research, & Weber Shandwick, January 7, 2013. [Online]. Available: https://www.statista.com/statistics/252307/us-user-preference-of-consumer-electronics-reviews/
