During an average week in June 2024, radio reached 85.6 percent of all American men aged over 55 years of age. Men of this age or older were the group most engaged with radio, although listening frequency was similar among men and women.
Weekly radio reach in the United States as of June 2024, by age and gender
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Radio Advertising Bureau. (August 26, 2024). Weekly radio reach in the United States as of June 2024, by age and gender [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/
Radio Advertising Bureau. "Weekly radio reach in the United States as of June 2024, by age and gender." Chart. August 26, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/
Radio Advertising Bureau. (2024). Weekly radio reach in the United States as of June 2024, by age and gender. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/
Radio Advertising Bureau. "Weekly Radio Reach in The United States as of June 2024, by Age and Gender." Statista, Statista Inc., 26 Aug 2024, https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/
Radio Advertising Bureau, Weekly radio reach in the United States as of June 2024, by age and gender Statista, https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/ (last visited December 23, 2024)
Weekly radio reach in the United States as of June 2024, by age and gender [Graph], Radio Advertising Bureau, August 26, 2024. [Online]. Available: https://www.statista.com/statistics/252185/radios-weekly-reach-in-the-us-by-age-and-gender/