This statistic displays the forecasted number of digital buyers in the United Kingdom (UK) from 2014 to 2017. In 2016, 40.7 million people in the UK are expected to buy goods and services online.
Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)*
Characteristic
Digital buyers in millions
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* The source defines digital buyers as internet users who have made at least one purchase via any digital channel within the past year, including online, mobile and tablet purchases.
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eMarketer. (April 1, 2014). Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)* [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/
eMarketer. "Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)*." Chart. April 1, 2014. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/
eMarketer. (2014). Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)*. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/
eMarketer. "Projected Number of Digital Buyers in The United Kingdom from 2014 to 2017 (in Millions)*." Statista, Statista Inc., 1 Apr 2014, https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/
eMarketer, Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)* Statista, https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/ (last visited August 24, 2024)
Projected number of digital buyers in the United Kingdom from 2014 to 2017 (in millions)* [Graph], eMarketer, April 1, 2014. [Online]. Available: https://www.statista.com/statistics/251642/number-of-digital-buyers-in-the-uk/