Crowdfunding occurs when a number of private individuals each pays a small amount of money to support a project. As of 2016, this process had raised 738.9 million U.S. dollars globally.
How does crowdfunding work?
There are three main types of crowdfunding: peer-to-peer lending, rewards and donation crowdfunding, and equity crowdfunding. The first type offers the fundraiser to secure a loan without using a financial institution. The second is purely a donation strategy, though donors often get discounts on goods produced by the project. Equity fundraising enables small businesses to generate capital directly from investors without an initial public offering.
Successful campaigns
Kickstarter is a large crowdfunding platform focused on donation crowdfunding. Most projects are not successfully funded, meaning that no money changes hands. However, those that are successful can raise a significant amount of money, with a few hundred projects raising over a million dollars. This shows that there is a demand for Kickstarter’s service, and this demand for crowdfunding is likely to increase in the coming years.
Value of funds raised through crowdfunding worldwide from 2014 to 2016
(in million U.S. dollars)
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The Crowdfunding Center. (August 31, 2017). Value of funds raised through crowdfunding worldwide from 2014 to 2016 (in million U.S. dollars) [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/
The Crowdfunding Center. "Value of funds raised through crowdfunding worldwide from 2014 to 2016 (in million U.S. dollars)." Chart. August 31, 2017. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/
The Crowdfunding Center. (2017). Value of funds raised through crowdfunding worldwide from 2014 to 2016 (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/
The Crowdfunding Center. "Value of Funds Raised through Crowdfunding Worldwide from 2014 to 2016 (in Million U.S. Dollars)." Statista, Statista Inc., 31 Aug 2017, https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/
The Crowdfunding Center, Value of funds raised through crowdfunding worldwide from 2014 to 2016 (in million U.S. dollars) Statista, https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/ (last visited December 22, 2024)
Value of funds raised through crowdfunding worldwide from 2014 to 2016 (in million U.S. dollars) [Graph], The Crowdfunding Center, August 31, 2017. [Online]. Available: https://www.statista.com/statistics/360512/funds-raised-via-crowdfunding-globally/