Metrics used to measure performance among publishers worldwide as of August 2012

Which metrics do you use to measure performance and engagement with your web property?

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Sources

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Release date

January 2013

Region

Worldwide

Survey time period

July and August 2012

Number of respondents

n = 49 marketers working for publishers

Method of interview

Online survey

Supplementary notes

Multiple answers were possible

Citation formats
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Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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