Market share is the percentage of a market accounted for by a specific organization, in this case it is defined in terms of units but can also be defined in terms of revenue. As of 2020, Starbucks maintained the highest share of the coffee shop market in the United States when it came to number of stores with 40 percent. The world-famous chain accounted for approximately 15,337 stores in its home nation. In comparison, competitor Dunkin' (formerly known as Dunkin' Donuts) had around nine thousand stores.
Size of the coffeehouse industry in the U.S.
The United States is well-known for producing big coffee shop brands. Therefore, it may come as no surprise that the U.S. coffee shop market size was 36 billion U.S. dollars in 2020. This was a decrease over the previous year's total 47.5 billion, however, as a result of the coronavirus (COVID-19) pandemic. Similarly, there was also a reduction in the number of coffeehouses in the U.S. in 2020 - with 37.1 thousand being accounted for in that year, compared to 37.2 thousand the year before.
How many Starbucks are there worldwide?
The number of Starbucks stores worldwide reached 33.8 thousand in 2021 (including other segments owned by the coffee-chain such as Siren Retail and Teavana). The coffee giants’ units have grown year-over-year for the past decade. The only exception to this was in 2009, where a decline in units was seen, most likely as a result of the global financial crisis. Global expansion has ultimately allowed the coffee-chain to almost double its number of locations over the past ten years.
Market share of selected leading coffee chains in the United States in 2020, by number of outlets
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Number of units
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Restaurant Business. (February 25, 2022). Market share of selected leading coffee chains in the United States in 2020, by number of outlets [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/
Restaurant Business. "Market share of selected leading coffee chains in the United States in 2020, by number of outlets ." Chart. February 25, 2022. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/
Restaurant Business. (2022). Market share of selected leading coffee chains in the United States in 2020, by number of outlets . Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/
Restaurant Business. "Market Share of Selected Leading Coffee Chains in The United States in 2020, by Number of Outlets ." Statista, Statista Inc., 25 Feb 2022, https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/
Restaurant Business, Market share of selected leading coffee chains in the United States in 2020, by number of outlets Statista, https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/ (last visited August 25, 2024)
Market share of selected leading coffee chains in the United States in 2020, by number of outlets [Graph], Restaurant Business, February 25, 2022. [Online]. Available: https://www.statista.com/statistics/250166/market-share-of-major-us-coffee-shops/