Monthly YouTube ad revenue in the U.S. 2023

Published by
Michele Majidi,
Jul 17, 2024

In December 2023, brands invested 1.51 billion U.S. dollars in advertising on YouTube properties (mobile web video, mobile app, online video, as well as internet display). In the five months presented, the spending summed up to 10.3 billion U.S. dollars.

YouTube advertising revenue in the United States from June 2023 to December 2023 (in billion U.S. dollars)

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Release date

March 2024

Region

United States

Survey time period

June to December 2023

Special properties

includes mobile web video, mobile app, online video, as well as internet display

Supplementary notes

Figures for months preceding December 2023 were retrieved from earlier publications.

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Global overview

5

U.S. overview

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Marketer usage and influencers

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Market leaders

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Consumer insights

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Topics

YouTube advertising and marketing in the United StatesYouTubeYouTube in Latin AmericaGen Z media consumption in the United StatesGen Z video streaming consumption in the United States
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