In 2023, the United States were the largest advertising market worldwide, accounting for 39 percent of global ad spend. China and the United Kingdom followed, with 16 percent and six percent, respectively.
Leading advertising markets worldwide in 2023, by market share
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WPP. (March 26, 2024). Leading advertising markets worldwide in 2023, by market share [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/
WPP. "Leading advertising markets worldwide in 2023, by market share." Chart. March 26, 2024. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/
WPP. (2024). Leading advertising markets worldwide in 2023, by market share. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/
WPP. "Leading Advertising Markets Worldwide in 2023, by Market Share." Statista, Statista Inc., 26 Mar 2024, https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/
WPP, Leading advertising markets worldwide in 2023, by market share Statista, https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/ (last visited December 18, 2024)
Leading advertising markets worldwide in 2023, by market share [Graph], WPP, March 26, 2024. [Online]. Available: https://www.statista.com/statistics/248045/revenue-in-the-largest-advertising-markets-worldwide/
