This statistic gives information on the most popular multi-platform social networks in the United States as of October 2018. During that month, Facebook was ranked first with almost 205 monthly active U.S. users. Facebook Messenger was ranked third in terms of MAU but came first in regards of mobile-only users.
Most popular social networks in the United States in October 2018, based on monthly active users
(in millions)
Characteristic
Number of total unique visitors in millions
Facebook
204.9
Instagram
154.8
Facebook Messenger
120.8
Twitter
110
Google Hangouts
93.6
Pinterest
86.5
Blogger
64.1
Reddit
56.5
Snapchat
51.4
Tumblr
32.6
Created with Highcharts 7.2.2Number of total unique visitors in millions204.9204.9154.8154.8120.8120.811011093.693.686.586.564.164.156.556.551.451.432.632.6FacebookInstagramFacebook MessengerTwitterGoogle HangoutsPinterestBloggerRedditSnapchatTumblr
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Verto Analytics. (October 18, 2018). Most popular social networks in the United States in October 2018, based on monthly active users (in millions) [Graph]. In Statista. Retrieved April 04, 2025, from https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/
Verto Analytics. "Most popular social networks in the United States in October 2018, based on monthly active users (in millions)." Chart. October 18, 2018. Statista. Accessed April 04, 2025. https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/
Verto Analytics. (2018). Most popular social networks in the United States in October 2018, based on monthly active users (in millions). Statista. Statista Inc.. Accessed: April 04, 2025. https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/
Verto Analytics. "Most Popular Social Networks in The United States in October 2018, Based on Monthly Active Users (in Millions)." Statista, Statista Inc., 18 Oct 2018, https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/
Verto Analytics, Most popular social networks in the United States in October 2018, based on monthly active users (in millions) Statista, https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/ (last visited April 04, 2025)
Most popular social networks in the United States in October 2018, based on monthly active users (in millions) [Graph], Verto Analytics, October 18, 2018. [Online]. Available: https://www.statista.com/statistics/247597/global-traffic-to-leading-us-social-networking-sites/
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