The statistic presents the frequency with which U.S. consumers were willing to receive promotional messages via in-app messages from their favorite brands on their mobile devices as of June 2012. During the StrongMail survey, 46 percent of smartphone owners stated they never wanted to receive such messages.
How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device?
The source does not provide detailed information regarding the question. The chosen wording here might therefore differ slightly from the survey. The source does not specify the age of the respondents.
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MarketingCharts. (August 20, 2012). How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device? [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/
MarketingCharts. "How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device?." Chart. August 20, 2012. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/
MarketingCharts. (2012). How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device?. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/
MarketingCharts. "How Often Would You like to Receive Promotional Messages via In-app Messages from Your Favorite Brands on Your Mobile Device?." Statista, Statista Inc., 20 Aug 2012, https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/
MarketingCharts, How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device? Statista, https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/ (last visited October 02, 2024)
How often would you like to receive promotional messages via in-app messages from your favorite brands on your mobile device? [Graph], MarketingCharts, August 20, 2012. [Online]. Available: https://www.statista.com/statistics/247352/readiness-to-receive-ads-via-in-app-messages-on-mobile-devices-in-the-us/
