The statistic presents parents' perceptions about the impact of different types of food and beverage marketing on children's eating habits in the United States between 2009 and 2011, broken down by ethnicity. Among the surveyed parents of white children, the impact of cartoon characters on packages was rated at an average of 5.9 on a scale of one to ten, with one meaning no impact and ten meaning very strong impact.
Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity
n = 2,454 parents aged 21 to 65 of children aged 2 to 17 living at home**
Method of interview
Online panel
Supplementary notes
* Ratings on the scale from 1 to 10, when 1=no impact, 10=very strong impact. ** Number of respondents by ethnicity: White: n=1287, Black: n=520, Hispanic: n=546.
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Rudd Center for Food Policy and Obesity at Yale. (October 29, 2012). Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity [Graph]. In Statista. Retrieved December 04, 2024, from https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/
Rudd Center for Food Policy and Obesity at Yale. "Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity." Chart. October 29, 2012. Statista. Accessed December 04, 2024. https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/
Rudd Center for Food Policy and Obesity at Yale. (2012). Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity. Statista. Statista Inc.. Accessed: December 04, 2024. https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/
Rudd Center for Food Policy and Obesity at Yale. "Perceived Impact of Food Marketing on Children's Eating Habits in The U.S. from 2009 to 2011, by Ethnicity." Statista, Statista Inc., 29 Oct 2012, https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/
Rudd Center for Food Policy and Obesity at Yale, Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity Statista, https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/ (last visited December 04, 2024)
Perceived impact of food marketing on children's eating habits in the U.S. from 2009 to 2011, by ethnicity [Graph], Rudd Center for Food Policy and Obesity at Yale, October 29, 2012. [Online]. Available: https://www.statista.com/statistics/246307/perceived-impact-of-food-marketing-on-eating-habits-of-us-children-by-ethnicity/
