In 2024, China alone accounted for an estimated 54.6 percent of global digital out-of-home (DOOH) advertising revenues – the projection excluded political ad spending in the United States. The same source forecast that the DOOH ad expenditure worldwide will reach 20.4 billion U.S. dollars in 2024.
Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region
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Statista. (July 10, 2024). Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region [Graph]. In Statista. Retrieved July 16, 2024, from https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/
Statista. "Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region." Chart. July 10, 2024. Statista. Accessed July 16, 2024. https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/
Statista. (2024). Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region. Statista. Statista Inc.. Accessed: July 16, 2024. https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/
Statista. "Distribution of Digital Out-of-home (Dooh) Advertising Revenue Worldwide in 2024, by Region." Statista, Statista Inc., 10 Jul 2024, https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/
Statista, Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region Statista, https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/ (last visited July 16, 2024)
Distribution of digital out-of-home (DOOH) advertising revenue worldwide in 2024, by region [Graph], Statista, July 10, 2024. [Online]. Available: https://www.statista.com/statistics/245221/distribution-digital-out-of-home-advertising-spending-worldwide-region/