The statistic presents the use of mobile phones when selecting a film to see in a movie theatre in the United States in 2012, distiguishing between regular moviegoers and infrequent moviegoers. During the survey, 16 percent of regular moviegoers stated they never used the mobile web or apps on their mobile device to help pick a movie.
How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see?
The source does not provide information about the age of the respondents. The source defines regular movie goers as persons, who see a movie monthly or more frequently. Regular movie goers made 31 percent of the survey group. Infrequent movie goers made 48 percent of the group. Among the respondents, 21 percent said they do not go to the movies in theaters at all.
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InMobi, & IAB (U.S.). (October 2, 2012). How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see? [Graph]. In Statista. Retrieved January 10, 2025, from https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/
InMobi, und IAB (U.S.). "How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see?." Chart. October 2, 2012. Statista. Accessed January 10, 2025. https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/
InMobi, IAB (U.S.). (2012). How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see?. Statista. Statista Inc.. Accessed: January 10, 2025. https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/
InMobi, and IAB (U.S.). "How Often Do You Use The Mobile Web And/or Apps on Your Mobile Device to Help Pick a Movie to See?." Statista, Statista Inc., 2 Oct 2012, https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/
InMobi & IAB (U.S.), How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see? Statista, https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/ (last visited January 10, 2025)
How often do you use the mobile web and/or apps on your mobile device to help pick a movie to see? [Graph], InMobi, & IAB (U.S.), October 2, 2012. [Online]. Available: https://www.statista.com/statistics/245075/frequency-of-mobile-phone-use-when-selecting-a-film-in-the-us/
