Information foods/beverages package influence on purchase 2013-2016

What information do you look at on the food or beverage package when deciding to purchase or eat a food or beverage?*

Characteristic2013201420152016
Expiration date 82% 66% 51% 71%
Nutrition facts panel 67% 65% 49% 49%
Serving size and amount per container 55% 44% 36% 41%
Brand name 53% 35% 27% 45%
Ingredients list 52% 52% 40% 47%
Cooking instructions/Preparation time 45% 32% 25% 37%
Calorie and other nutrition information 45% 42% 29% 39%
Statements about nutrition benefits 43% 30% 23% 26%
Statements about health benefits 29% 18% 15% 15%
Statements about the absence of certain food ingredients 23% 20% 13% 17%
Country of origin labeling 29% 26% 15% 19%
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Source

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Release date

May 2016

Region

United States

Survey time period

March 17 - March 24, 2016

Number of respondents

1,003 respondents

Age group

18-80 years

Special properties

Research Now consumer panel

Method of interview

Online survey

Supplementary notes

* The results are weighted to ensure that they are as reflective as possible of the American population ages 18 to 80.

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Statistics on " Child health and nutrition "

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8

Health status

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Nutrient intake

8

Further related statistics

10

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