Global number of stores of The Gap, Inc. by store brand and region 2010-2023

In 2023, the apparel retailer Gap, Inc. operated a total of 3,560 stores. The majority of the company’s stores are located in North America. As of February 3, 2024, the company’s Gap brand had 472 stores in operation in North America. 

The Gap, Inc.

The Gap was founded in San Francisco, California in 1969 and is now a major international clothing retailer and brand. The Gap, Inc. also owns and operates the Old Navy, Banana Republic, Athleta, and Intermix brands. In 2023, The Gap, Inc. generated net sales of around 14.9 billion U.S. dollars, a 5 percent decrease compared with 15.6 billion in the previous year.

U.S. Clothing Shopping Behavior

In 2021, 17 percent of Americans aged 16 to 29 had shopped for clothes at Gap, rising to 18 percent for 30 to 49 year olds. For the age group under 25 years, the average annual expenditure on men's and boy's clothing in the U.S. was 232 U.S. dollars. For the age range 35 to 44 years it was 515 dollars.