Wholesale sales of licensed sports merchandise in the U.S. 2008-2023

Published by
Kasia Davies,
Jan 14, 2025

The statistic depicts the manufacturers' (wholesale) sales of licensed sports merchandise in the United States from 2008 to 2023. In 2023, wholesale sales of licensed sports merchandise reached about 12.5 billion U.S. dollars. This represents a 38 percent increase from 2019.

Licensed sports merchandise wholesale sales in the U.S. from 2008 to 2023 (in billion U.S. dollars)

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Release date

2024

Region

United States

Survey time period

2008 to 2023

Supplementary notes

Based on a combination of aggregated quantitative data that is collected from a sample of manufacturers in a variety of product categories combined with other industry data.

The figures have been rounded and are taken from several publications.

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Market Overview

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Wholesale

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U.S. sporting goods retail stores

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