Social media offerings that add value to magazine subscriptions in the U.S. 2012

Published by Statista Research Department, Aug 23, 2012
This statistic presents a list of social media offerings that would add value to magazine subscriptions in the U.S. in 2012. The MPA survey revealed that 32 percent of respondents stated that additonal articles or stories available on social media only to subscribers would add value to their magazine subscriptions.

Which of the following would add value to a magazine subscription?*

CharacteristicShare of respondents
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Showing entries 1 to 10 (10 entries in total)
Statistic: Which of the following would add value to a magazine subscription?*

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Source

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Release date

August 2012

Region

United States

Survey time period

April 11-16, 2012

Number of respondents

n = 1,019

Age group

18-34 years

Special properties

to qualify for the survey, the respodents had to read magazines and use social media

Method of interview

Online survey

Supplementary notes

* The original question posed by the source was: "Which of the following could be offered by a magazine exclusively for its subscribers on Facebook or Twitter that would add considerable value to a magazine subscription?"
Multiple answers were possible.

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