In 2021, e-commerce accounted for 69.6 percent of manufacturing shipments in the United States. In contrast, online sales only accounted for 14.7 percent of total retail trade shipments and revenues in the U.S.
E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector
Characteristic
2019
2020
2021
Service industries revenue
7.9%
8.2%
8.7%
Retail trade sales
10.6%
14.6%
14.7%
Merchant wholesale trade¹ sales
33.6%
35.6%
33.9%
Manufacturing shipments
68.1%
68.5%
69.6%
Created with Highcharts 7.2.2E-commerce share68.1%68.1%33.6%33.6%10.6%10.6%7.9%7.9%68.5%68.5%35.6%35.6%14.6%14.6%8.2%8.2%69.6%69.6%33.9%33.9%14.7%14.7%8.7%8.7%201920202021Manufacturing shipmentsMerchant wholesale trade¹ salesRetail trade salesService industries revenue
0%20%40%60%80%
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¹ Total merchant wholesale trade, including manufacturers’ sales branches and offices.
Data pooled from the following surveys: Annual Survey of Manufactures, Annual Wholesale Trade Survey, Annual Retail Trade Survey, and Service Annual Survey.
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US Census Bureau. (May 25, 2023). E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector [Graph]. In Statista. Retrieved April 01, 2025, from https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/
US Census Bureau. "E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector." Chart. May 25, 2023. Statista. Accessed April 01, 2025. https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/
US Census Bureau. (2023). E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector. Statista. Statista Inc.. Accessed: April 01, 2025. https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/
US Census Bureau. "E-commerce as Percentage of Total B2b and B2c Shipments, Sales, and Revenues in The United States from 2019 to 2021, by Sector." Statista, Statista Inc., 25 May 2023, https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/
US Census Bureau, E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector Statista, https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/ (last visited April 01, 2025)
E-commerce as percentage of total B2B and B2C shipments, sales, and revenues in the United States from 2019 to 2021, by sector [Graph], US Census Bureau, May 25, 2023. [Online]. Available: https://www.statista.com/statistics/239356/us-ecommerce-b2b-b2c-shipments-sales-revenues-sector/
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