This statistic provides information on the most popular mobile purchase channels of mobile shoppers worldwide. During the August 2016 survey, 49 percent of global survey respondents had used a retailer's website or mobile app to make a purchase via tablet or smartphone.
Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016
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IAB (U.S.). (September 27, 2016). Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016 [Graph]. In Statista. Retrieved January 06, 2025, from https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/
IAB (U.S.). "Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016." Chart. September 27, 2016. Statista. Accessed January 06, 2025. https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/
IAB (U.S.). (2016). Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016. Statista. Statista Inc.. Accessed: January 06, 2025. https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/
IAB (U.S.). "Mobile Popular Mobile Purchase Channels of Mobile Shoppers Worldwide as of August 2016." Statista, Statista Inc., 27 Sep 2016, https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/
IAB (U.S.), Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016 Statista, https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/ (last visited January 06, 2025)
Mobile popular mobile purchase channels of mobile shoppers worldwide as of August 2016 [Graph], IAB (U.S.), September 27, 2016. [Online]. Available: https://www.statista.com/statistics/239313/consumer-appeal-of-digital-purchasing-options/